17 Jun Search Engine Optimization Tips
Search Engine Optimization (SEO) tips can be really helpful. Especially, since the SEO factors are endless. Not to mention how often the search engine algorithms change! There are tons of search engine optimization strategies you can use to direct more traffic to your site. You can use a combination of onsite and off-site tactics to optimize your website.
A new client recently asked me why some competitors were listed above his business on Google. Hence, the idea behind this blog and the reason for providing some search engine optimization tips and factors. There are so many factors involved in search engine optimization. Here are a few search engine optimization tips and factors to consider when comparing yourself to competitors online.
TEN SEARCH ENGINE OPTIMIZATION TIPS & FACTORS
1 – The age of your domain name is a factor in search engine results. The longer you own your domain name the better!
2 – The amount of pages and content on your site effect your search engine results. The more relevant content you have the better!
3 – Having a brick-and-mortar business is a search engine factor.
4 – It’s best to use Alt tags on your images so Google can identify your photos.
5 – Some sites have authority-building links and articles written that help generate traffic as part of off-site SEO.
6 – Your website can be submitted to lots of online directories and search engines providing you with more exposure.
7 – It’s a good idea to include a combination of short keywords and long-tail keywords.
8 – Your title tag and meta description in the code of your website tells Google what your site is about. Include this information.
9 – Create social media profiles and integrate them into your website to improve your organic search results.
10 – As part of onsite search engine optimization, definitely consider a blog to improve your SEO results.
SEARCH ENGINE OPTIMIZATION IS AN ONGOING PROCESS
It’s important to remember that SEO is an ongoing process. I’ve seen it work well with a combination of paid search engine marketing, consistent social media participation, email marketing and more. Search engine optimization in the digital era is new for many companies. It takes a lot of work and time to see results. That’s why it’s important to read about search engine optimization tips and factors often. Diligence is key to maintaining your SEO results.
Put a plan in place to stay on top of search engine optimization tips and factors. Visit Search Engine Watch to monitor SEO changes. Take search engine optimization tips and factors into consideration on and off your website. Consider optimizing social media channels. If you are too busy, hire a company that can stay on top of it for you.
Vision 2 Market is a Long Island Advertising Agency providing mobile responsive website design, search engine optimization, branding and logo design, social media management, ecommerce, email marketing, internet marketing, blogging services and more. Vision 2 Market services Suffolk County & Nassau County, Long Island businesses and beyond.