Advertising during major televised events like the Super Bowl can be advantageous even for small businesses. The Super Bowl is synonymous with parties, rivalry, football pools, fun and million dollar ads. An advertisement during the Super Bowl is simply not tangible for most small business...
Dedicated advertising and marketing support may be the missing ingredient. I believe this statement wholeheartedly, but not just because I am a marketing professional. It's still early in the year and I've been talking to a lot of business owners in various industries. The common theme...
Many business owners are asked a lot of questions about their area of expertise on a daily basis. I can certainly relate to this being in the marketing and advertising field where things change so often. I always try to be very gracious and generous...
